I don't see why they wouldn't extend its benefits to all electronics. It's not like this processor is PS3 exclusive. Sony might use it in their own PCs kind of like how Macs use an IBM chip. But I don't know if it will be available for the public like AMDs and Intels are but I want to know how they stack up. Both of those companies are also working on next gen multi-core processors. I think they're going to use this processor as a way to converge a whole bunch of consumer electronics. Hell, they just might slap a keyboard and mouse with a PS3 and sell it as a PC. Apparantly this CELL processor can use multiple OSes at once, the application of that is yet to be seen.