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IDSA Changes It's Name
Posted 24 July 2003 - 07:11 PM
"More than half of all Americans derive hundreds of hours of entertainment from the software they play on their PCs, their video game consoles, their cell phones, and on the Internet," said ESA President Douglas Lowenstein. "The members of the ESA are the companies creating and publishing this entertainment software and our new name is a more clear and direct statement defining this exciting industry we represent."
"We did not arrive at this decision lightly," Lowenstein said. "We consulted with people we've worked with in the industry, the media, and in government. And it was clear to us that the name ESA adds a clarity and focus that will enhance our ability to represent the industry as we look forward to the tenth anniversary of the association's creation."
Posted 25 July 2003 - 08:33 AM
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